How did the telco industry perform during Black Friday 2022? In this short video, 15gifts analyses the data from hundreds of thousands of interactions from telco partner guided selling engines.
Black Friday trends you should know about
In this blog, we draw on over 10 years of experience working with the Telecommunications and Media industry to bring you the biggest Black Friday trends from recent years, to help you get the most out of the upcoming season.
Telecom industry: online consumer behaviours in 2021
Using data from 10 of the largest Telco and Media companies across the UK and US, this short sector briefing reflects on the biggest e-commerce events of 2021 and how this impacted online consumer behaviour. The session breaks 2021 into three sections, analysing how buyer trends responded to key events over each time period.
Black Friday Intelligence Briefing 2020
A Black Friday sector intelligence briefing analysing millions of buying interactions across the leading enterprise Telco sites to understand how consumer behaviour changes during this period and how organisations can prepare for future events.