In this blog, we draw on over 10 years of experience working with the Telecommunications and Media industry to bring you the biggest Black Friday trends from recent years, to help you get the most out of the upcoming season.
Using data from the 15gifts guided selling engine, we’ve summarised some of the emerging trends we’re seeing within the telco industry during the current economic downturn.
On-site searches are one of the most powerful tools available to eCommerce websites. No matter how amazing your products are, if your customers can’t find what they need they’ll shop elsewhere.
In this article, we look at five issues with filtered searches and how guided selling not only solves these but can add a huge amount of value in the process.
Online selling is something that the automotive industry can no longer ignore, yet the prospect of implementing a digital selling platform can feel unnerving. To get you started, we look at three key elements of in-store selling that, when executed correctly in the online world, will open the door to eCommerce success.
With online shopping showing no signs of slowing down, 2022 promises to be another lucrative year. With this in mind, we took a look at four of the biggest trends we predict will influence the e-commerce space within the next 12 months.
Working with, amongst others, consumer psychologists at the Universities of Sussex and Vienna, 15Gifts has developed an unique guided selling model of the psychology behind decision making – discovering the core principles that drive people to make confident choices.
Working with, amongst others, consumer psychologists at the Universities of Sussex and Vienna, 15Gifts has developed an unique guided selling model of the psychology behind decision making – discovering the core principles that drive people to make confident choices.
Guided selling is a process, backed by data, psychology and customer insights, that supports potential buyers to choose a product or service that meets their needs.
2020 was a tumultuous year in so many ways, and this has been reflected in significant shifts in customer buying behaviour across the telco industry. We’ve analysed over 17 million customer interactions from our guided selling engines – including data from Vodafone, Verizon, Virgin Media, EE and O2 – to identify the key behaviour trends of 2020 and to anticipate how 2021 might look.
