In our previous discussion in May, we delved into how customers were navigating the cost of living crisis. While the acquisition market remained stable, there was a notable shift in the products customers were choosing.
In our most recent insights video, we delve into how the current economic challenges are driving a surge in MVNO popularity. We explore how this is changing the customer landscape of the traditional MNO market, and consequently, the opportunities and hurdles that MNOs must navigate as we near the iPhone launch and Black Friday.
