The 15gifts engine monitors your customers’ online behaviour and engages them at just the right moment.
We ask key questions to understand who they are, then tailor a conversational journey that adapts in real time and collects rich data to fuel our algorithm.
Product recommendations are intelligently limited to those that meet the buyer’s motivations. And our engine learns from every interaction - so recommendations become increasingly accurate, and they adapt with changing markets.
We study the psychology of decision making. Working with Sussex University and Vienna University of Economics and Business, we feed the latest consumer psychology theories into our product development.
Underpinning the 15gifts platform are seven key principles: